As Ox Strong Moving continues its rapid expansion across the Southeast and Sunbelt, the company is drawing national attention for its streamlined systems, customer‑first mission, and franchise model built for scalability. In an exclusive Q&A, Marketing & Franchise Development Manager Kim Egozi shares insights into the brand’s origins, its evolution into a leading moving franchise, and what prospective owners can expect as the company grows.
Q: What inspired the creation of Ox Strong Moving, and how did it evolve into the franchise system it is today?
A: Ox Strong Moving was born out of a need to fix what had become a deeply inconsistent and stressful industry for customers. Our founder saw firsthand how often people experienced hidden fees, damaged belongings, and poor communication. One defining moment came when an elderly couple’s belongings were abandoned by another mover. That experience cemented our mission: move clients from stressed and unsure to relaxed and happy.
What started as a small, word‑of‑mouth operation grew quickly across Florida. As demand increased, we built repeatable systems, centralized support, and a strong brand foundation. By 2025, those systems allowed us to launch a scalable moving franchise model backed by real operating experience.
Q: For someone exploring franchise ownership, what makes the Ox Strong Moving Franchise stand out?
A: Our model is highly centralized and support‑driven. Many service franchises require owners to manage sales, marketing, and admin on their own. We take that burden off their plate.
We handle lead generation, sales booking, SEO, marketing, accounting, technology, and ongoing operational support. Franchisees receive protected territories, premium brand positioning, and direct access to leadership. It’s a streamlined model designed to accelerate ramp‑up and reduce complexity.
Q: Demand is a major factor for franchise candidates. How strong is the market for moving services right now?
A: Extremely strong. Around 40 million Americans move each year, and moving is tied to life events that happen in every economic cycle. The industry is also highly fragmented, with many small operators lacking systems or professionalism. That creates a major opportunity for a well‑run moving franchise.
Because moving requires hands‑on labor, it’s also resistant to automation. That stability makes now an ideal time to invest.
Q: What core pillars of support do new franchise owners receive?
A: We support owners across four major areas:
- Training: In‑person instruction plus a library of 800+ training videos.
- Sales & Lead Generation: Our centralized team handles inbound leads, booking, deposits, and payments.
- Marketing & Brand Support: SEO, social media, content creation, influencer partnerships, and brand development.
- Operations & Back Office: Software, accounting, reporting tools, vendor relationships, and dedicated franchise support specialists.
- This allows owners to focus on operations, team leadership, and customer experience.
Q: Which services tend to drive the strongest growth for franchise owners?
A: Residential moving is the foundation, but the biggest growth comes from add‑on services: packing and unpacking, specialty item moves, long‑distance relocations, commercial moves, and packing materials. These services increase average job value and strengthen unit economics.
Q: What qualities make someone a strong fit for the Ox Strong Moving Franchise?
A: You don’t need moving experience. We look for leaders — people who are coachable, disciplined, and comfortable managing teams. Many of our strongest candidates come from corporate management, sales, blue‑collar operations, or entrepreneurship. Engagement and hands‑on involvement early on are key to success.
Q: Which U.S. markets are currently the hottest for a moving franchise?
A: High‑growth states with strong inbound migration, especially across the Southeast and Sunbelt. Florida and Texas continue to be standout regions.
We use a data‑driven approach to territory selection, analyzing population, search demand, income levels, renter ratios, and competition to ensure long‑term viability.
Q: How does the franchise model maintain consistency and professionalism across all territories?
A: Standardization. Every location uses the same technology, training, branding, communication workflows, and service protocols. Real‑time job tracking and centralized marketing ensure a uniform customer experience. This structure allows us to scale without sacrificing quality.
Q: What does a typical first year look like for a new franchise owner?
A: Most owners launch within 60–120 days. They typically start with one or two trucks and focus on hiring, training, and operational execution.
Key milestones include completing training, establishing local operations, achieving consistent booking volume, and building a reliable team. Many franchisees aim to recover their initial investment within the first year as they scale capacity.
Q: What is your long‑term vision for the Ox Strong Moving Franchise?
A: We’re building a nationally recognized, premium moving brand supported by strong owner‑operators in every market. Franchise owners are essential partners — they’re leaders, ambassadors, and contributors to system‑wide best practices.
Our focus is sustainable growth, operational excellence, and staying true to the customer‑first values that shaped the company from day one.
About Kim Egozi
Kim Egozi is the Marketing & Franchise Development Manager at Ox Strong Moving. After supporting the company part‑time for over a year, she joined full‑time to lead brand growth, franchise marketing strategy, and franchisee acquisition. She is passionate about building strong systems, supporting franchise partners, and driving the brand’s continued expansion.
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